1. General

This privacy policy tells users how their personal data is used. The company responsible is Match 3 Games World. We provides games and related services that can be used with friends or in a social network. Users share, sample and design games with other people - our services unite people in fun and enjoyment. At the same time though, we take the privacy of the user’s personal details very seriously and handle them with great care, in keeping with data protection law. Where applicable, before commencing play, the user consents to its personal data being recorded and used by us in the way described in this data protection notice. The user’s data is needed for actual technical usage, for the communicative setup, and for our games to be further developed.

2. User and gaming data at Match 3 Games World

By taking part in a game, a user allows us to use its data (e.g. player name, level, results, prizes, coins) for staging the game and services, in other words to offer the user a safe, smooth, efficient and customized gaming experience. This may also include the information that we swaps with the platform on which the user plays our games (e.g. profile name, profile picture, gender, networks, user ID, friends list). Match 3 Games World is continually refining its games and services, adapting them to user requirements by using data provided anonymously or under a pseudonym. We positively encourages every user to make an active contribution to the design of its games and services. We use personal user data to manage game registration, to personalize subsequent visits, and to operate and stage the games. Since the majority of our games also provide an opportunity for a communal gaming experience, we may also display your player status or scores to friends and other players.

3. Use of personal data for marketing purposes

We never sell or hire out the user’s personal data to third parties for marketing purposes. If the user has given consent, we may display targeted advertising in our games and services, or we may place or arrange for a cookie so that targeted advertising can be displayed in the user’s browser. This might include advertising that could be of particular interest to the user in view of the game being played for instance, or its age group or where it lives. We mainly advertise our own games and services. If we ever advertise for a third party, we will not provide the advertiser with any personal data and IP addresses and device identifiers (such as MAC addresses) will be duly abbreviated. Device identifiers help to optimize the delivery of the advertisements. They are not collected or stored, but only accessed locally on the user’s device and immediately converted to secure hashed-based identifiers so that they cannot be resolved back to the original device identifier.

4. Use of personal data by other players on Match 3 Games World

Depending on the user settings, other players may see personal data in the game or on the relevant platform (e.g. scores). We do not allow other players to use this information outside a game. If another player obtains personal data because of the way the user has adjusted the settings, we can no longer guarantee the protection of that information any more. For this reason, each user should check beforehand that its settings only allow its data to be viewed by people it trusts.

5. Push Notifications

We may occasionally send you push notifications through our mobile applications to send you game updates, high scores and other service related notifications that may be of importance to you.

 

6. Facebook plugins

Match 3 Games World uses social plugins, e.g. the “Share” button, from the social networking site facebook.com. These plugins are operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). The plugins can be identified from one of the Facebook logos (a white “f” on a blue tile or a “thumbs up” sign), or we have specially marked them “Facebook Social Plugin”. The list of Facebook Social Plugins and what they look like can be viewed on Facebook at https://developers.facebook.com/docs/plugins.

If a user accesses one of our games that contains one of these plugins, its internet browser connects directly with the Facebook servers. Facebook sends the content of the plugins directly to the user’s game and back. Since we have absolutely no control over the amount of data that Facebook collects with the help of these plugins, we would like to share our latest knowledge with the user:

The plugins that are incorporated mean that Facebook receives notification that the user has called up the appropriate page on our game. If the user is logged in on Facebook at the same time, Facebook can allocate the visit to the user’s personal Facebook account. If the user interacts with the plugins, such as by pressing the “Share” button, that information is immediately transmitted by the game directly to Facebook, where it is saved. If the user is not using Facebook, the service can still collect and store the IP address. More information on how much data is collected and why, and how it is then processed and used by Facebook, as well as details about the users’ rights and the settings available for protecting users’ privacy, can be obtained from Facebook’s data protection policy at https://www.facebook.com/policy.php.

If a user has signed up to Facebook but does not want Facebook to collect data via our game and link it up with the data stored on Facebook, it must log off Facebook before opening the game. If a user does not belong to Facebook or has not (yet) consented there to having its data collected and used, we recommend not clicking on Facebook plugins.

7. Use of other plugins

Our games may also contain other plugins. Each plugin is the responsibility of its provider (e.g. Unity, Google). Again, this means that we have no control over the amount of information that the respective provider collects with the help of its own plugin, or how it then uses that information. If the user is not yet a customer of the provider or has not (yet) consented there to having its data collected and used, we recommend not clicking on these plugins.

If, on the other hand, the user is already a customer of the plugin provider, it should refer directly to the relevant provider for information on the kind and amount of personal data it collects and uses, and for what purpose.

8. Information, deletion and blocking of data

Users are always able to view their gaming details (e.g. player name, score, units, features) by logging in to the relevant platform and calling up the game. Users can make their own deletions and amendments there directly.

Match 3 Games World will immediately provide information free of charge on any other user data and inventory data - electronically or in writing, if so requested. Before furnishing any information, we may insist on being sent some form of documentation to prove the enquirer’s identity and confirm its authenticity.

Once the user’s contractual agreement with Match 3 Games World has come to an end, essential data will be blocked for an appropriate processing period, and any optional information other than that will be erased.

9. Security

We use standard security practices, including encryption, passwords and physical security measures, to protect your personal data from unauthorized access and disclosure. Your user account information is stored on a secure server with firewall protection.

If you have any queries about the security of our services, please do not hesitate to contact us at any time by email at :

[email protected]