Last updated on February 1, 2021
This Privacy Notice is designed to provide you with information regarding data collection and use in connection with our products and services that post or include a link to this Privacy Notice. This Privacy Notice explains how Whitepages uses the data collected by its Web sites, products, and services, but does not apply to databases or third parties that we do not control. Whitepages is located in the United States. The records we use are limited to and obtained from within North America, and some of our products and services are limited for use only in the United States and its territories.
We collect data in order to effectively provide useful products and services to you and others. We also use this data to improve the quality of those products and services.
We collect information such as:
(a) Contact and demographic data. We may collect your first and last name, email address, postal address, phone number, and other similar contact data. We also may collect data about you such as your age, country, and preferred language.
(b) Account credentials. We collect passwords and similar security information used for authentication and account access.
(c) Usage data. We collect data about how you use our products and services. This includes, but is not limited to, data such as the search terms you enter, the pages you visit, the links you hover over and click on, and the items you purchase. We may also collect data about your device such as IP address, device identifiers, and data about the network, operating system, or software you use to connect to our products and services.
(d) Location data. When you enable location-based features of our products, we may collect location data, such as GPS coordinates. We may also collect location data derived from your IP address.
(e) Payment data. If you make a purchase, we collect data necessary to process your payment, such as your name, credit card number, and security code.
When you are asked to provide personal data, you may decline. But if you choose not to provide data that is necessary to provide a product or service, you may not be able to use some features or services.
The data we collect depends on the services and features of our products that you use. You provide some data directly, such as when you create an account, submit a search query, or contact us for support. Our servers collect information known as “log data,” that includes your IP address, the time your computer or device visited the site, the URL of the Web site you arrived from, and the type of device or browser you used to access the site. We also get information by recording how you use our services and whether you navigate between our services and others'. For example, we use cookies (small text files placed on your device) and web beacons (small graphic images contained in a Web page or email), and may receive usage data from software running on your device.
We obtain information about users (and non-users) from third party sources, including surveys or questionnaires, data licensors, public records, affiliated entities, marketing companies, and other consumers who use our products. We use this information to validate and enrich information in our databases so that we can provide and improve services to users of our products.
We use data to provide useful products and services, and customer support, to our users. We also use data to verify information we have received from public and third-party sources, to help us analyze the usage and effectiveness of our products and services, and to improve our products and services. We may use data to resolve disputes and enforce our agreements, and to protect our users against fraud and abuse. We may also use data to send you communications, including promotional communications, or to serve advertising to you.
We share data as necessary to complete any transaction or provide any service you have requested or authorized. For example, when you provide payment data to make a purchase, we will share payment data with entities that process payment transactions, and for fraud prevention and credit risk reduction. We also provide data to the consumer users of Whitepages’s products and services.
We share data with companies working on our behalf, such as vendors we have hired to provide customer service. We may disclose and sell data as part of a corporate transaction such as a bankruptcy, merger, acquisition, or sale of assets. We also share data when we have a good faith belief that doing so is necessary to comply with applicable law, to respond to a legal process, such as a subpoena, or to help prevent the loss of life or serious injury of anyone. Under certain circumstances, applicable law may prohibit or require us to provide you with additional notice regarding sharing of data. We may, unless legally required to provide you notice, disclose data in response to a subpoena without giving you notice. Finally, we may provide access to non-personally-identifiable information to our third-party advertisers so that they can deliver relevant online and mobile advertising to you.
We have implemented commercially reasonable precautions to protect the information we collect from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. Please be aware that despite our best efforts, no data security measures can guarantee 100% security.
You should take steps to protect against unauthorized access to your password, phone, and computer by, among other things, signing off after using a shared computer/phone, choosing a robust password that nobody else knows or can easily guess, and keeping your log-in and password private. We are not responsible for any lost, stolen, or compromised passwords or for any activity on your account via unauthorized password activity.
You may use your account to access, correct, or change any personal information that you have provided to us or that is associated with your account. You may also email our customer support team at [email protected]. We will respond to your request within 30 days. Please note that your ability to correct or change your personal information does not extend to information that we have received from third parties.
If you would like to stop receiving marketing materials messages from Whitepages, please provide us with the email address you would like to unsubscribe by mailing [email protected]. Please note that you may still receive account and billing notices from us, if applicable. If you would like to remove a listing associated with your identity, please refer to our FAQ for options and instructions.
CALIFORNIA RESIDENTS, PLEASE NOTE: If you are a resident of California, you have additional data rights under the California Privacy Protection Act (CCPA). You can review those rights and how to exercise them here.
Third parties may collect information during your visits to our Web sites and use of our mobile products and services. Such information includes searches you perform (e.g., category of business, location) and general information about you (e.g., browser type, mobile device type, unique user ID, mobile carrier, IP address, date and time of your visits, locality, pages viewed). Certain products and services may collect specific information such as your name, phone number, IP address, etc., but unless you provide specific details about yourself, information collected by such third parties will generally be limited to non-personally identifiable information.
Third parties may collect information by using cookies, web beacons, or GPS information. A cookie is a small file that contains a unique ID tag and stores information (e.g., pages visited, information voluntarily provided). A web beacon is a small graphic file used to identify if a page has been viewed. GPS information may include city, state and other information when you use our products or services on a GPS-enabled mobile device.
Third parties may collect information in order to (i) deliver relevant online and mobile advertising to you both on and off our sites; (ii) help us provide or analyze usage and effectiveness of our products and services; and (iii) for their own business purposes (e.g., such as to report aggregate, non-personally identifiable information about the use of their services and technologies).
Collection and use of data is subject to the privacy policies of the third party companies with whom we work, such as the privacy policy of Amazon or Google. Accordingly, please review those policies for specific information. If you prefer not to have your data collected and analyzed by Google, you may install the Google Analytics Opt-out Browser Add-on. If you prefer to opt-out of personalized advertising from Amazon, click here.
To stop collection of information in connection with the use of our products and services, you will need to stop using them. To stop information collection for purposes of relevant online advertising, click here. Browser settings may allow users to automatically transmit a “Do Not track” signal to web sites and online services, but there is no consensus on how “Do Not track” should be interpreted. Whitepages currently does not alter its practices when it receives a “Do Not track” signal from a user's browser.
We follow the Self-Regulatory Principles for Online Behavioral Advertising (about the collection and use of data for interest-based advertising) and expect third parties to comply with the disclosure and notification program specified by principles. This means that third parties collecting and using this data are asked to provide a standard icon/link in or near their advertisements that will provide you with additional data about their privacy and advertising practices, as well as with the opportunity to directly opt-out of having your information collected. To stop receiving certain interest-based advertising, click here.
Our services are not intended for children under the age of 18. We do not knowingly publish information for anyone under the age of 18. If you know of anyone under the age of 18 whose information is published through our services, or have other concerns about children’s privacy, please write to Whitepages Privacy Manager, 2033 Sixth Avenue Suite #1100, Seattle, WA 98121 or contact Customer Service at [email protected]
Please see the date at the top of this page for information about when it was last updated. We encourage you to periodically review this page for the latest information on our privacy practices.
If you have any questions about this policy, please write to Whitepages Privacy Manager, 2033 Sixth Avenue Suite #1100, Seattle, WA 98121 or contact Customer Service at [email protected].